How to Best Utilize Your Social Media Accounts

If you already have social media accounts on Facebook, Twitter, Instagram, and LinkedIn set up for your business, you are doing well. However, simply having an existing page or profile does not do much in the way of marketing or advertising. This simply means that...

How Do Search Engines Work?

Search engines can feel hard to figure out. How did the person at the top of the first page get to be there? What are sponsored ads? Why is my website not higher up in the search engine result rankings? It is true that a majority of people do not click past the first...

Why You Need Social Media for Your Business

It can feel overwhelming and pointless to try to keep up with every social media platform these days. Between platforms like Twitter, Instagram, Facebook, and now TikTok, social media has become one of the best, if not the best, ways to market your products or...