When I am scrolling on a website, few things make me more annoyed than having to scroll horizontally or adjust the zoom so I can see the whole page. While it rarely changes the actual function of a website, it makes it more difficult to understand and less appealing. This is what mobile responsive design does for your site: when the desktop version does not match up with what you see on a cellphone screen, people are more likely to click off a website quicker. With more than half of all searches coming from a mobile phone rather than from a computer, it is more crucial than ever to ensure that your website is mobile responsive. There are many benefits, including the following:
- Better SEO ranking. Because so many searches are made from a phone or tablet, Google’s SEO rankings are now based off the mobile versions of websites rather than the desktop. By optimizing your site for a mobile device, you are helping your SEO ranking.
- Better user experience. People are unlikely to stay on your site or recommend it to others for an increase in traffic if the site is difficult to navigate or if things do not load the way they should.
- Better conversion rates. When your site is mobile responsive, you are less likely to lose visitors when they switch from desktop to mobile versions. They do not have to redirect several times to different versions of the site or look around to find what they need, so they are more likely to stay on your site.
Your Web Pro LLC specializes in creating mobile responsive websites for you and your business. From large sites with online stores to landing pages and lots of content, we can do it all. Get in touch with us today to get started on your mobile responsive site!