What you need for a great website
YWP offers several website maintenance and SEO service packages, but you'll get the most bang for your buck out of our 360 option. Take an in-depth look at two of the most popular services we offer in our 360 package and how to use them to reap the most benefits for your company.
Search Engine Optimization
Getting your website published is only half the battle. The majority of Internet users use search engines such as Bing and Google to find products and services they need. If your website isn't optimized, the likelihood that you'll show up in customer's search results is significantly lower than if you did. A few ways we will optimize your site for the best possible search engine rank is:
- Keyword Research
- Title and Meta
- Content Optimization
- Content Marketing
- Social Media Marketing
Social media is an excellent marketing platform for connecting with your client base on a personal level. The atmosphere on social media is very relaxed and need not be as structured and professional sounding as on your website. We can help you come up with a great plan for your business' social media campaign that will help you reach more potential customers as well as strengthen your relationship with your existing customers.
If you have a lot of information to share, or if you run a lot of specials and deals, considering adding an email newsletter to your content marketing arsenal is a great idea. We will not only help you compose and send emails, we will monitor your lists and send you metrics on the performance of your mass email campaigns. With our email marketing feature, you'll get:
- Open Rates
- Link Click Rates
- Unsubscribe Rates
- New Subscription Rates
- Customized Template Design
- Optimized Content Structuring
A well-maintained and frequently updated website is a good website, we always say. Our 360 package not only includes SEO and email marketing, but also provides routine website updates, reputation management and social media management.
If all that sounds good, and you're interested in amping up your website's performance, give Your Web Pro a call today and we'll help you get started.